Bala Ganesh - UPS
Jehan Hamedi - VIZIT
Brendan Witcher - Forrester Research
2:00pm - 3:00pm (ET) | 1:00pm - 2:00pm (CST) | 11:00am - 12:00pm (PST)
Technology has been both a blessing and a curse for the retail industry. It’s a blessing because it provides numerous opportunities to engage with potential shoppers in more effective and more efficient ways. And it’s a curse because it provides consumers with almost limitless options regarding what products to buy and where to buy them. This Community Gathering will examine some of the popular tools consumers are adopting to aid their shopping experiences and the key technologies brands and retailers are using to influence purchase decisions.