SVP, Merchandising Technology
Nick Fearnley is SVP of Technology at IMS. Nick works with IMS’ F500 clients to design in-store digital experiences for both brands and retailers, merchandising measurement, and execution technology. Previously, Nick was founder and managing director of a global SaaS digital signage company based in the UK. Nick is also a founding member of the Path to Purchase Institute's SM2 Commission to Standardize the Measurement of Shopper Marketing.